Understand Why Players Stay or Leave Your Game
Gain clear insights into player behavior that help you strengthen engagement and build lasting connections with your audience.
Back to HomeWhat Retention Analysis Reveals
When you've invested time and resources building a game, watching players leave without understanding why can feel discouraging. Retention analysis offers something valuable: clarity about what's working and what could be improved. Instead of guessing, you gain concrete insights into player behavior patterns.
This understanding transforms how you make decisions about your game. You'll see which features keep players engaged, where they encounter friction, and what motivates them to return for another session. These insights reveal opportunities to strengthen the experience without requiring complete redesigns or massive new features.
Our retention analysis provides actionable recommendations rather than just data dumps. We examine your player behavior information, identify meaningful patterns, and explain what these patterns suggest about player experience. You'll receive specific suggestions for improvements, prioritized by potential impact, so you know where to focus your efforts.
The Challenge of Understanding Player Behavior
You've built a game you believe in, yet player retention isn't meeting your hopes. Some people play once and never return. Others engage for a few days before disappearing. Understanding why proves difficult when you're close to the project. You might have theories, but confirming them requires expertise in data analysis and player behavior.
Looking at raw analytics can feel overwhelming. Numbers show you that players are leaving, but they don't explain why or what you could do differently. You need someone who can interpret this information, identify the meaningful patterns, and translate findings into practical improvements you can actually implement.
There's also concern about investing in changes that might not help. Without clear understanding of what's causing retention issues, you risk spending time on features that don't address the real problems. What you need is confidence that your efforts will focus on the areas that truly matter to player experience.
Our Approach to Retention Analysis
We begin by understanding your game and what you hoped players would experience. This context helps us interpret the data meaningfully rather than just reporting statistics. We'll discuss your concerns, what you've already tried, and what success looks like for your specific game and audience.
Our analysis examines player behavior from multiple angles. We look at when people stop playing, what they were doing just before leaving, how long engaged players typically play, and which features correlate with longer retention. We also identify common paths through your game to understand where players thrive and where they struggle.
Most importantly, we translate findings into clear recommendations. You'll receive specific suggestions for improvements, each explained with the reasoning behind it and the behavior pattern it addresses. We prioritize these recommendations by potential impact, helping you focus on changes most likely to strengthen retention.
Behavior Analysis
Comprehensive examination of how players interact with your game, identifying patterns in engagement and drop-off.
Drop-Off Identification
Pinpointing exactly where and when players leave, revealing friction points that need attention.
Success Patterns
Understanding what engaged players do differently, revealing which features and experiences drive retention.
Actionable Recommendations
Specific, prioritized suggestions for improvements that address the actual causes of retention challenges.
What Working Together Looks Like
Understanding Your Game and Goals
We start with a conversation about your game, your intended player experience, and your retention concerns. You'll share what you've already tried and what questions you're hoping to answer. This context shapes how we interpret the data and ensures our analysis addresses your specific situation rather than providing generic observations.
Data Collection and Analysis
We'll work with your existing analytics data or help you set up tracking if needed. Our analysis looks for patterns in player behavior, examining session lengths, feature usage, progression rates, and return patterns. We're particularly interested in differences between players who stay engaged and those who leave, as these differences often reveal key insights.
Findings Presentation
We'll walk you through our findings in a conversation, not just a report. You'll see the patterns we identified, understand what they suggest about player experience, and discuss the recommendations we've developed. This is a collaborative discussion where you can ask questions and we can refine suggestions based on your constraints and priorities.
Implementation Support
After presenting findings, we remain available to answer questions as you implement changes. Sometimes new questions emerge during implementation, or you'll want to discuss how to prioritize recommendations given your resources. We're here to support you through that process.
Investment and What's Included
Complete Retention Analysis
Initial consultation to understand your game, goals, and retention concerns
Comprehensive analysis of player behavior patterns and engagement data
Identification of specific drop-off points and friction areas
Comparison of engaged vs. churned player behaviors
Analysis of feature usage and its correlation with retention
Detailed written report with visualizations of key patterns
Prioritized recommendations for improving retention
Live presentation of findings with opportunity for discussion
Follow-up support during implementation of recommendations
This investment covers a complete retention analysis from initial consultation through findings presentation and implementation support. The analysis typically takes three to four weeks, depending on the complexity of your game and the amount of data available.
For games with limited analytics infrastructure, we can discuss setting up proper tracking before conducting the analysis. This ensures we have the data needed to provide meaningful insights.
How We Ensure Valuable Insights
Our retention analysis approach builds on fifteen years of examining player behavior across various game types. We've learned which patterns indicate specific experience issues, how to distinguish correlation from causation, and which interventions typically produce meaningful improvements in different contexts.
We don't just report numbers. Our analysis connects data patterns to player experience, explaining what behaviors suggest about how people feel when playing your game. This contextual understanding helps you make informed decisions about where to focus improvement efforts.
The analysis timeline typically spans three to four weeks. Initial consultation happens within the first few days, followed by data collection and analysis over two to three weeks, culminating in findings presentation and discussion. We remain available for follow-up questions as you implement recommendations.
Years analyzing player behavior
Weeks typical analysis time
Retention analyses completed
Our Commitment to Your Success
We understand that retention analysis represents an investment in understanding your game better. You're trusting us to provide insights that genuinely help rather than just stating the obvious or overwhelming you with data. We take this responsibility seriously.
Our findings focus on actionable insights you can actually use. We don't just identify problems; we explain what's likely causing them and suggest specific changes that could help. If our analysis reveals that your retention challenges stem from factors outside your control, we'll be honest about that rather than recommending changes that won't help.
Throughout the process, you'll have opportunities to ask questions and discuss findings. The goal isn't to deliver a report and disappear, but to help you truly understand your player behavior so you can make informed decisions. If something in our analysis doesn't make sense given your experience with the game, we want to know so we can refine our understanding together.
We also welcome preliminary conversations with potential clients who want to understand our approach before committing. You can discuss your retention challenges with us, learn about our methodology, and decide whether this analysis would genuinely help your situation. No pressure to proceed; we'd rather you move forward when it feels right.
How to Move Forward
Starting a retention analysis begins with a conversation about your game and retention concerns. Reach out through the contact form on our homepage, and we'll schedule time to discuss your situation. During this initial conversation, we'll learn about your game, review what data you have available, and explain how our analysis process works.
You'll come away from that discussion understanding whether retention analysis would help your specific situation, what insights you might gain, and what the process involves. We'll be honest if we think your retention challenges might be better addressed through other means, or if you need to gather more data before analysis would be valuable.
When you're ready to proceed, we'll arrange data access and begin the analysis. Throughout the process, we'll keep you informed of progress and preliminary findings. The final presentation happens when we've completed the analysis and can walk you through everything we discovered.
What Happens After You Contact Us
We respond within one business day to schedule a conversation
Initial consultation discussing your game and retention challenges
Analysis proposal outlining approach, timeline, and deliverables
Analysis begins once data access is arranged and you're ready
Ready to Understand Your Player Behavior?
Let's discuss your retention challenges and explore how analysis could help. Schedule a conversation to learn what insights might be available.
Start the ConversationResponse within one business day
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